Salim Kadıbeşegil, who revolutionized the field of strategic communication and reputation management by founding Turkey’s first reputation research center, RepMan, has released his 12th book, “Yaşamda ya İZ Bırakırsınız ya da İS” (In Life, You Either Leave a Mark or a Trace). Published by Cinius Publishing, this work offers readers a captivating experience, exploring the lives of some of the most influential figures in the world and leaders who have made a difference in society.

In this book, Kadıbeşegil examines how globalization has transformed our values and, through historical milestones, delves into the lives of leaders who sparked societal change. The book features compelling stories of globally renowned individuals such as Paul Newman, Robert Redford, Çetin Altan, İlhan İrem, Mervyn E. King, and Jeff Skoll, highlighting their impactful legacies and the marks they have left on society.

“Yaşamda ya İZ Bırakırsınız ya da İS” offers inspiring stories of individuals who have taken steps to create value for society and humanity. While recounting the successes of figures like Eşref Armağan and Ryan Hreljac, the book also honors the unseen heroes of the February 6th Maraş Earthquake.

Kadıbeşegil describes those who leave a mark as “people who resist the dark clouds and show the blue sky behind them.” The book emphasizes the power of individuals who, in a modern world shaped by money and power, pursue justice and conscience. It also shares the struggles of people contributing to societal change, such as blind artists.

The book aims to guide young people in discovering the purpose of their lives. Kadıbeşegil stresses to the youth that they are “not helpless” and encourages them to explore their own potential in order to leave their own mark.

Who is Salim Kadıbeşegil?
Salim Kadıbeşegil, with his profound knowledge and experience in corporate reputation management and strategic communication, founded the first research center in the field, RepMan, and laid the foundation for public relations companies such as ORSA. Throughout his 45-year career, he has conducted significant work in areas like public relations, crisis communication, and corporate social responsibility, publishing numerous books.